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betsy yates

Hi Jennifer,
Too true about patience with development and deliberate keyword usage. Community building takes time.

LOVE the pic of Sasha!


Sasha is adorable and I think the baby analogy is very useful. Often in marketing we forget that we need to crawl before we can walk.

Melissa Cornwell

Very true. It is important to focus on development and success within the site, so that the traffic that does come is doing what you expect (i.e. online orders, subscriptions, paying their bill, getting more info.). So many folks look only at traffic and forget to look at how the site is functioning on the whole.

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